North Punjab Lead
Naveeda Sultan with 19 years in the Media & the Communications field after Masters Degree currently working in one of USAID’s Project as Media & communications Specialist. Her areas of expertise include Media campaign strategies, publications, Media PR, media branding, and event / project management. Experienced in developing strategic communications initiatives, budget management, corporate messaging, media and analyst relations, conducted workshops/ trainings, and digital marketing campaigns for companies large and small. Versed in a range of communications solutions and technologies. Expert in networking with media outlets to get the right messages out, and up to speed with using social media to create positive images and dialogue. She developed and led three national & International media campaigns. These campaigns were intended to project the soft image of Pakistan to the international audience and to raise awareness in the national population regarding women’s rights (available on Google search) As Head of North Punjab Social Media Team of PTI and members of the central team, she led a team of 50 Facebook and Twitter account managers. As a lead of her team, she is liable for all the events coverage in the respective areas, specially in the central secretariat and there updates on Fb and twitter pages. Naveeda is part of a team who is in charge for live updates and English translation of Chairman Imran Khan’s speeches during any important event of the party. She has advised several PTI leaders on Social Media and has played an important role in building viewership for PTI's Central pages.